29 Apr
2015
The term “transcreation”
The term “transcreation” is relatively new and therefore not all people are aware of what it exactly means, what the role of a transcreator entails and what skills they should have. To start with, let’s define “transcreation”. One simple definition is that it is the process of customizing content for a specific audience. That said,… Continue reading
29 Apr
2015
29 Apr
2015
Delivering a Successful Presentation
When we talk about a successful presentation, the first thing we think of is “confidence”. However, it is equally important to be sure not to pretend you are someone else other than yourself! Being YOU is the key to taking the stress out and keeping your audience engaged. Below are some good tips on how… Continue reading
29 Apr
2015
29 Apr
2015
14 Apr
2015
Translation and Localization…Any difference?
Translation and localization are two terms that are sometimes used interchangeably. However, the two terms do not mean the same thing. Below we try to eliminate any ambiguity and define each term concisely and clearly. Translation Simply put, it is the process of transforming a text from one language to another. That said, the translator… Continue reading
08 Apr
2015